At last we understand what happens with our budget. The monthly report is short, clear and shows what has changed.
Google Ads Agency
Google Ads Agency for enquiries with purchase intent
We plan and manage Google Ads campaigns for companies that want to win customers through search. With a clear account structure, clean tracking and reports that show what an enquiry costs.
- The ad account belongs to you
- Ad budget and management fee shown separately
- Reporting by enquiries and cost per enquiry
Request a Google Ads assessment
- No bought links
- Written scope of work
- One dedicated contact
- Reports you can understand
Platforms and tools we work with







All trademarks belong to their respective owners. Being listed here does not imply a partnership.
What it is about
When Google Ads pays off and when it does not
Google Ads puts your ad on screen exactly when someone searches for your service. It works immediately and costs per click. Whether it pays off depends on what a click costs in your industry and how many visitors turn into enquiries.
That is why we look at ads and landing page together. A good ad on a weak page costs budget without bringing enquiries.
What companies use Google Ads for
- Winning enquiries quickly while SEO is being built up
- Testing a new offer or a new region
- Capturing seasonal demand
A short description of your offer with the main benefit and a clear call to action.
Sample display of a search ad above the unpaid results.
In context
SEO, Google Ads or GEO: which fits when?
The three paths are not mutually exclusive. Often the order is the real decision.
| SEO | Google Ads | GEO | |
|---|---|---|---|
| Effect | Builds up over months and lasts. | Immediately, for as long as the budget runs. | Builds up. Measurement is even less precise than for SEO. |
| Costs arise for | Work on the website and content. | Every click, plus management. | Content, structured data and mentions. |
| Fits if | Customers search for your service all the time. | You need enquiries at short notice or want to test an offer. | Your customers use AI assistants to find providers. |
More in our guide: SEO or SEA? What companies should do first
Scope of work
What we do and what you receive for it.
The exact scope is set out in your proposal. This overview shows the building blocks we put it together from.
| Building block | What we do | What you receive |
|---|---|---|
| Account review | Analyse the existing account or the starting point. | Short report with recommendations |
| Campaign set-up | Define keywords, ad copy and structure. | Campaigns ready to launch |
| Tracking | Measure enquiries and calls, with visitors' consent. | Verified conversion tracking |
| Landing pages | Review pages or create new landing pages. | Pages that match the ad |
| Support | Continuously adjust bids, keywords and ads. | Change log |
| Report | Evaluate costs, clicks and enquiries. | Regular report |
Process
Four steps you know in advance.
Duration and responsibilities are set out in your proposal.
Clarify the starting point
Offer, region, budget and experience so far.
Account and tracking
Set up the campaign structure and make enquiries measurable.
Launch
The ads go live and we watch the first search queries closely.
Optimise and report
Ongoing adjustment and a regular report.
We usually reply within one working day. The assessment is free of obligation.
Request an Ads assessmentGoogle Ads is a good fit if …
- Customers actively search for your service.
- You can handle enquiries promptly.
- You roughly know what a new customer is worth.
It is less of a fit if …
- Your offer is barely known and not searched for. Other channels fit better then.
- The website loads slowly or has no clear enquiry form. We fix that first.
Reviews
What clients say.
Reviews appear here with name, date and source.
Sample display – will be replaced by real, approved reviews before launch.
Before the contract there was a plan on the table: what gets done, in which order and why. That is exactly how it was carried out.
We are now mentioned in AI answers too. But what mattered more to us was that someone is reachable when we have questions.
Costs
What the price depends on.
A serious price follows from the effort involved.
- Ad budget that goes directly to Google
- Click prices in your industry and region
- Number of campaigns and landing pages
- Management effort
You receive a binding proposal with a fixed scope of work after the initial assessment.
FAQ
Questions about the Google Ads Agency.
Short answers to the questions asked most often before working together.

Write to us briefly about what you need.
Ask via WhatsAppHow much budget do we need?
That depends on the click prices in your industry and region. Before we start we give you a reasoned range and recommend beginning with a clearly limited test period.
Who owns the ad account?
You do. We work in your account. When the collaboration ends, you keep the campaigns and data.
How quickly do enquiries come in?
Ads usually run within a few days of approval by Google. Reliable figures are available after a few weeks.
Do we need SEO as well?
In the long run, usually yes. Ads work immediately but end with the budget. SEO builds up more slowly and lasts.
Contact
Let's talk about your project.
Write to us briefly about what you need. You will receive a personal assessment.
- You write to usForm, email or WhatsApp.
- We look at your websiteWebsite, competitors and search demand.
- You receive an assessmentUsually within one working day.
- Emailhallo@nordkernwerk.de
- CallbackBy arrangement · Mon–Fri 9am–5pm
- WhatsAppMessage us on WhatsApp
Request a Google Ads assessment
You will receive a personal reply, not an automated quote.

