Owner of a dental practice
At last we understand what happens with our budget. The monthly report is short, clear and shows what has changed.
SEO Agency
SEO Agency for companies that want to win enquiries through Google
We move your website up for the searches that matter to your business: with a technical review, content that answers questions and reports you can read without specialist knowledge.
- An SEO audit as the basis before we recommend anything
- An action plan ordered by effort and effect
- No bought links
Visible onGoogleChatGPTPerplexityGeminiBing
Request an SEO assessment
- No bought links
- Written scope of work
- One dedicated contact
- Reports you can understand
Platforms and tools we work with
All trademarks belong to their respective owners. Being listed here does not imply a partnership.
The problem
Why good websites are still not found on Google
Many companies have a decent website and still only appear on the second or third results page. The causes are usually unspectacular: pages load slowly, important content is missing or duplicated, and Google cannot tell what the company stands for.
Search engine optimisation fixes these causes one by one. It is ongoing work on technology, content and your website's reputation on the web. A one-off effort is rarely enough.
How to tell that SEO is worthwhile for you
- Your customers actively search for your service or product.
- Competitors rank ahead of you for important search terms.
- You pay for ads on terms you could also appear for without an ad.
Scope of work
What we do and what you receive for it
The exact scope is set out in your proposal. This overview shows the building blocks we put it together from.
| Building block | What we do | What you receive |
|---|---|---|
| Technical SEO | Check crawling, indexing, loading time, mobile display and structured data, and fix errors. | Audit report with a prioritised task list |
| Keyword and competitor analysis | Evaluate search demand and competitors in your market. | Keyword plan for every important page |
| Content | Revise existing pages, create missing pages and guide articles. | Agreed copy, ready to publish |
| Local SEO | Maintain the Google Business Profile, directory listings and location pages. | Consistent company data in the relevant directories |
| Link building | Earn mentions via directories, partners and your own data. No bought links. | Documented list of new references |
| Report | Evaluate rankings, traffic and enquiries. | Regular report with the next steps |
Illustration. Will be replaced by an anonymised page from a real report.
Reports
Reports you can read without specialist knowledge
Every report answers three questions: What did we do? What has changed? What comes next? We explain key figures in one sentence instead of just listing them.
You keep access to your own data in Google Search Console and in your web analytics.
Process
From the enquiry to the regular report
How long the steps take depends on the size of your website and is set out in your proposal.
First contact
You tell us your website and your goal. We ask questions if anything is unclear.
SEO audit
We check technology, content, links and competitors and record the results in writing.
Action plan
You receive a list of tasks, ordered by effort and expected effect, and decide on the order.
Implementation
We implement or support your team. Changes to your website are agreed with you beforehand.
Report and adjustment
We evaluate what the measures achieved and adjust the plan.
In context
SEO, Google Ads or GEO: which fits when?
The three paths are not mutually exclusive. Often the order is the real decision.
| SEO | Google Ads | GEO | |
|---|---|---|---|
| Effect | Builds up over months and lasts. | Immediately, for as long as the budget runs. | Builds up. Measurement is even less precise than for SEO. |
| Costs arise for | Work on the website and content. | Every click, plus management. | Content, structured data and mentions. |
| Fits if | Customers search for your service all the time. | You need enquiries at short notice or want to test an offer. | Your customers use AI assistants to find providers. |
More in our guide: SEO or SEA? What companies should do first
No ranking guarantee. Instead, a plan you can verify.
Request an SEO assessmentSEO is a good fit if …
- you have a website that can be developed further.
- you are prepared to work on it for several months.
- enquiries or orders are measurable for you.
SEO is less of a fit if …
- you need results within a few days. Ads are the better start then.
- hardly anyone searches for your offer.
- you expect a ranking guarantee. Nobody can seriously give one.
Costs
What SEO costs and what it depends on
A serious price follows from the effort involved. These factors influence it most:
- Size and condition of the website: number of pages, technical legacy issues, the system in use.
- Competition: how contested your industry and region are on Google.
- Content: how many pages and texts are newly created or revised.
- Your own contribution: what your team takes on itself.
- Duration: a one-off audit or ongoing support.
You receive a binding proposal with a fixed scope of work after the initial assessment.
From practice
An SEO project in detail
- Industry
- Dental practice
- The situation
- New practice, barely visible on Google and in AI answers.
- Period
- 6 months
- Measures
- New website, local SEO, service pages, structured data
- Result
- More appointment requests via the website, mentioned in local AI queries
- Status
- Sample project
Reviews
What clients say.
Reviews appear here with name, date and source.
Sample display – will be replaced by real, approved reviews before launch.
Managing director of a trades business
Before the contract there was a plan on the table: what gets done, in which order and why. That is exactly how it was carried out.
Head of marketing in mechanical engineering
We are now mentioned in AI answers too. But what mattered more to us was that someone is reachable when we have questions.
FAQ
Questions about working with an SEO agency
How long does it take for SEO to work?
Technical improvements often take effect within a few weeks. New content and better links usually need several months. We tell you in advance how we measure progress.
Do you guarantee position 1 on Google?
No. Rankings depend on Google and on the competition. We commit to what we do, and we document what it achieved.
Do I need a new website for SEO?
Usually not. We first check what can be improved on the existing website and only recommend a relaunch with good reason.
What do you need from us?
Access to the website and to Google Search Console, and a person who answers questions and approves texts.
Do you buy links?
No. Bought links violate Google's guidelines and can harm a website.
Contact
Have your website assessed.
Tell us your domain and your goal. You will learn where your website stands and which steps are worth taking first.
- You write to usForm, email or WhatsApp.
- We look at your websiteWebsite, competitors and search demand.
- You receive an assessmentUsually within one working day.
- Emailhallo@nordkernwerk.de
- CallbackBy arrangement · Mon–Fri 9am–5pm
- WhatsAppMessage us on WhatsApp
SEO enquiry
You will receive a personal reply, not an automated quote.